The findings show that many parents still believe antibiotics are usually needed for ear infections, when that is often not the case. Ear infections are very common in children, but most get better on their own within around 3 days, although symptoms can sometimes last up to a week.

The research also suggests that parents are not always getting the explanation they need during consultations. Without clear advice on why antibiotics may not be necessary, parents can be left uncertain about how ear infections should be managed and what they can do to help their child.

The Self-Care Forum’s ear infection fact sheet can help by giving parents clear, practical advice on what to do when a child has an ear infection, how to manage symptoms, how long symptoms may last, and when to seek help. The fact sheet is designed to support shared conversations between health professionals and patients.

Chair of the Self-Care Forum, Helen Donovan, who is also a public health nurse, said it is worrying that 1 in 3 parents surveyed believe antibiotics are always needed.

“It is crucial to help parents better understand common childhood illnesses such as ear infections, including when antibiotics are not needed. Parents need clearer explanations during consultations so they feel more confident about managing symptoms and making informed decisions.”