The latest news from the Self Care Forum and its member organisations:
Activity for Self Care Week 2014 has now been reviewed and evaluated. Highlights include:
- Self Care Week achieved national prominence when Earl Howe, the Health Minister launched the campaign at the Self Care Conference on 10 November.
- MPs and MSPs were notified of Self Care Week when it was raised in the UK Parliament and the Scottish Parliament (potentially reaching 770 parliamentarians).
- The Self Care Week page on the Self Care Forum website was visited more than 9,000 times, three times more than in 2013.
- Social media was extremely popular and NHS Choices tweeted to 157,000 followers.
- The fact sheets were the most popular download with 4,854 – more than double compared to 2013.
- The winter theme was particularly favoured by NHS Trusts, CCGs and local surgeries who used it as a way to signpost patients and local residents to the most appropriate action.
- Public Health England and NHS England were highly engaged in reaching the NHS and local authorities.
- All four UK countries now engaged in promoting self care with 2014 seeing greater involvement by devolved nations.
- A Portuguese nursing school even took part.
The full review can be downloaded from the Self Care Week Review page
Self care must be a General Election issue, urged experts at the sixteenth Annual Self Care Conference 2014.
To read the full conference report please click here
A new fact sheet is now available on urine symptoms in men.
The fact sheet is designed to be used in consultations with men in general practice.
To download it please click here
It can also be downloaded from the Fact Sheets page, along with all the other Self Care Forum fact sheets available.
At the Annual Self Care Conference, Earl Howe, Under-Secretary of State for Quality, spoke about the ‘NHS Five Year Forward View’ and how seriously NHS England is taking the self care agenda:
Self Care Week 2014 was launched by Earl Howe, Parliamentary Under-Secretary of State for Quality, at yesterday’s Annual Self Care Conference, ‘Can self care plug the £30 billion NHS gap?’, organised by the Self Care Forum and PAGB. Earl Howe said: “Going further on self care is absolutely vital for the sustainability of the NHS and better for patients… it leads to improved patient outcomes, fewer unnecessary consultations and better use of resources.” He spoke about the two-way partnership between patients and healthcare professionals to provide patients with the information, tools, support and care to help patients get well and stay well.
Delegates at the conference heard about the importance of improving health literacy and the need to teach health education in schools. “You wouldn’t dream about not teaching numeracy and literacy so why is health literacy not taught?” asked Dr Selwyn Hodge, Self Care Forum Board member and former Chair of the Royal Society for Public Health. With a £30 billion deficit forecast by 2020, encouraging healthy lifestyle choices and appropriate use of the NHS amongst young people is vital for addressing long-term demand management. The audience voted unanimously in favour of such education being included on the national curriculum.
Self Care Forum Board member, Dr Pete Smith launched the Self Care Forum’s Manifesto, ‘My Health, My Life’ which gives positive and practical steps to achieving the personal engagement needed to ensure the future success of the NHS. Dr Smith explained that the recommendations made in the Manifesto would lead to “Healthier people who are experts at every stage in their lives”, adding “How can you make a choice when you don’t have the information to start with?”
“Lifelong learning, empowerment, information and local and national campaigns are the four pillars to literate, engaged and empowered individuals”, noted Dr Smith.
Also speaking at the conference, Rob Webster, Chief Executive of the NHS Confederation agreed that the NHS needs to do things differently to cope with escalating demand. He stressed the importance of “re-shaping care around the needs, aspirations and capabilities of people”, embracing patients as partners as well as making the most of technology. Describing the NHS as “a guest in other people’s lives”, he added that “We should see people as assets, not issues, and our outcomes should be theirs.”
Dr William Bird’s closing message was that health professionals need to listen to patients and tailor advice to their own particular circumstances if they are to be motivated into living more healthily. “Don’t isolate physical activity” he said as it is often already part of people’s everyday lives but not something that they see as ‘exercise’. Encouraging people to do activities that are fun and social, such as community walking groups and ‘Beat the Street’ where children participate in a game to win the competition by collecting points on their walks, can help “change the culture of inactivity”.
Self Care Week is the annual national awareness week that focuses on embedding support for self care across communities, families and generations. This year it takes place from 17th-23rd November 2014 with the theme ‘Self Care for Life – Be healthy this winter’.
Further information can be found on the Self Care Week page
The Self Care Forum’s Manifesto, ‘My Health, My Life’, was launched at yesterday’s Annual Self Care Conference. It gives positive and practical steps to achieving the personal engagement needed to ensure the future success of the NHS. The recently published ‘NHS Five Year Forward View’[i] acknowledges the same opportunity for increased self care that was put forward 12 years ago in the Wanless Report but includes little on how the necessary universal engagement might be achieved.
The Self Care Forum believes that maximum engagement can be achieved by putting people in charge of their own lives, giving them the information to make their own decisions and by using the health service as a support and resource when needed. To realise the benefits, the Manifesto focuses on the ‘four pillars of self care’: Lifelong learning, empowerment, information and local and national campaigns.
Dr Pete Smith OBE, a GP, winner of the 2014 NICE Shared Learning Award and Self Care Forum Board member explains: “With demand for health services increasing at an alarming rate, increasing levels of public engagement in relation to their health is more important than ever. Our Manifesto includes new recommendations for radical changes in approach to promote engagement and calls for existing methods to be expanded, equipping them with the information and knowledge to self care throughout their lives. It pinpoints what needs to happen throughout life for people to feel confident in taking control of their own health, looking after themselves, making healthy lifestyle choices and knowing when they really do need to seek NHS help and support.
“To ensure the sustainability of the NHS, empower patients and embrace the opportunities outlined in the ‘NHS Five Year Forward View’, we urge health policy leaders to act on these recommendations.”
Dr Peter Carter, Chief Executive, General Secretary of the RCN and Self Care Forum Board member said: “The NHS is facing overwhelming challenges over the coming years. With an ageing population and public health crises, this agenda is extremely important. Supporting people to care for themselves, and to know when professional treatment is needed, will be crucial in delivering a health service fit for the future and the public must be better engaged and supported in doing this.”
Click here to download the Self Care Forum’s Manifesto ‘My Health, My Life’
This is a report of Men’s Health and Primary Care: Improving Access and Outcomes in England produced by the EMHF (European Men’s Health Forum). The round table event was held on 2nd July 2014 and was chaired by EMHF President Professor Ian Banks. The report talks about men’s health across Europe and how Primary Healthcare services can improve men’s health in terms of presentation, early diagnosis and treatment.
EMHF England Primary Care Roundtable July 2014 Report Final
This poster has been produced for the ‘Treat Yourself Better with Pharmacist Advice’ campaign. It can be used to remind patients that antibiotics do not help common winter ailments and how long they can expect the symptoms to last for. It promots the pharmacist as the first port of call for advice on winter ailments.
Click here to download:
Yourself Better with Pharmacist Advice GP Poster Self Care Forum Logo
Other resources to support Self Care Week can be found on the resources page
European Antibiotic Awareness Day (EAAD) is a public health initiative aimed at encouraging responsible use of antibiotics and is held every year on the 18th November.
For European Antibiotic Awareness Day 2014, Public Health England is asking everyone in the UK, the public and the medical community to become Antibiotic Guardians.
On the Antibiotic Guardian website, choose one simple pledge about how you’ll make better use of antibiotics and help save this vital medicine from becoming obsolete.
Here PHE Primary Care guidance for Gateway review FINAL is a document produced by Public Health England entitled “Management of infection guidance for primary care for consultation and local adaptation” which aims to provide a simple, effective, economical and empirical approach to the treatment of common infections. It includes the use of antibiotics and antifungals in primary care.
Treat Yourself Better with Pharmacist Advice is the new 2014/15 winter campaign from PAGB and Pharmacy Voice which urges people to treat winter ailments themselves and to seek advice from their pharmacist before going directly to their GP.
New research highlights that a worrying 6 million UK adults would visit their GP and over 2 million would visit A&E as a first port of call for common winter ailments such as colds and flu. One of the most common reasons people visit their GP when suffering with a winter ailment is because they want or think they need antibiotics1, however antibiotics don’t have any impact on common winter ailments which are caused by viruses. Antibiotics only work against bacteria. Despite government efforts to reduce prescriptions for antibiotics, recent research showed a 40% rise in antibiotic prescriptions by GPs for colds and flu (from 1999-2011). Additionally, research from the Longitude Prize survey found nearly half of GPs admit to prescribing ‘useless’ antibiotics just to get pushy patients to leave their surgeries.
To help tackle this issue and reduce unnecessary visits to GP surgeries and A&E, Treat Yourself Better with Pharmacist Advice encourages people to visit their pharmacist first for expert advice. Pharmacies are an underused resource with only one in five adults making use of their local pharmacy for winter ailments. Pharmacists can help people better manage their winter ailments by providing personalised advice on what treatments will be most effective and what “warning signs” to look out for which may require medical attention.
The research also identified that people frequently underestimate the normal duration of winter ailments and therefore visit their GP too early1. The website www.treatyourselfbetter.co.uk informs people on how long they can expect symptoms to last and what they can do to treat themselves better to avoid an unnecessary trip to the GP. It also features a new healthcare professional section which hosts a downloadable consumer leaflet with self-care advice and a poster for use in GP surgeries and pharmacies so healthcare professionals can support the campaign and encourage patients to speak to their pharmacist first about winter ailments.
The campaign hopes to relieve some pressure from the already struggling NHS. With each GP consultation costing the NHS £43 and an A&E walk-in-service costing £41, unnecessary visits for winter ailments could cost over £343 million which could be better spent on people who need medical attention.
Treat Yourself Better with Pharmacist Advice is supported by a number of stakeholders including the Department of Health and Public Health England.
Visit www.treatyourselfbetter.co.uk to find out how long you can expect cold and flu symptoms to last for, what you can do to treat yourself better and the warning signs to look out for.
 Research carried out on behalf of the Treat Yourself Better with Pharmacist Advice campaign by Redshift Research. Sample size: 2,000 UK adults, July 2014.